For their part, many Trump supporters hear in “great again” a return to an America brimming with blue-collar manufacturing jobs and being unconcerned about political correctness, among other things. Other political critics have noted that Trump’s vision for “great again” harkens back to the 1950s, when the US economy may have been booming but women and minorities were more marginalized. America is already strong & I promise you, our strength, our greatness, does not depend on Donald Trump.” - Hillary Clinton July 28, 2016 His opponent, Hilary Clinton, and Barack Obama denounced it for implying that the US wasn’t already great, devaluing hard-working Americans and its self-sacrificing soldiers.
The MAGA hat and hashtag became, and remain, symbols of support for Trump-and very divisive ones. On Twitter, his supporters took to the hashtag “#MAGA,” which has become so widespread that people will refer to Make American Great Again in its shorthand MAGA in speech and writing. At rallies, his supporters chanted the slogan. Brainstorming slogans, he first considered We Will Make America Great before deciding upon Make America Great Again, which he was able to trademark just ahead of his 2016 presidential campaign.ĭuring the campaign, the Trump campaign sold bright red hats emblazoned with Make American Great Again in white letters. On November 7, 2012, the day after Barack Obama won reelection, Trump decided he wanted to play a bigger role in the Republican Party. Trump used the slogan himself in December, 2011 when he made a statement about his presidential own bid: “ I must leave all of my options open because, above all else, we must make America great again.” That month Trump also published a book, Time to Get Tough: Making America #1 Again, arguing why he is the one to lead the US back from its perceived declined. Stone, who worked on Reagan’s campaign, tweeted in September, 2011: “Make America Great Again - TRUMP HUCKABEE 2012 #nomormons,” the hashtag knocking Mitt Romney, who became the Republican nominee for that election. The first time the slogan was used in reference to Donald Trump was by his political advisor Roger Stone. Reagan used the phrase as a rallying cry during a period of American economic distress. Donald Trump’s Make America Great Again closely echoes Ronald Reagan’s 1980 presidential campaign slogan, Let’s Make American Great Again.
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